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Wish Lists

The wish-list feature allows customers to create a list of items they aren’t ready to purchase yet, but hope to either buy for themselves or receive as a gift in the future.

Wish lists provide an easy way for shoppers to organise the products they want, making it unnecessary to use the shopping basket for quick recall.

Not only do properly designed wish lists lower the cart abandonment rate (because shoppers won’t need to add to their cart until they’re ready to check out), they help improve the customer experience on your site by making it easier for people to buy from you and encourage others to do the same.

Wish list

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Keith Borer Consultants  TI Ireland  JJ Loughran  HanslerAce Air